Vogue March 1st, 1934

I'm back from my mini Labor Day Vacation, trying to squeeze a few more days out of Summer. If you have a chance to go to the beach in September - Go! During the week, everyone is at work, school, college etc, the beach is nearly empty and the weather and the water is spectacular (especially at the Jersey Shore)
I had to force myself to get back into my regular work schedule, and try to keep from thinking about going back to the beach this Saturday! This morning I made a small vintage stock purchase, mostly lingerie and a few other items. No pictures though, my dad took my camera to the Hot Rod Shop.
Last night I went through an old Vogue magazine from 1934, and scanned a few interesting photos. To the left and right here are examples of how I'm going to dress this Fall. This is the look that I was to emulate. Yeah. I'll be in jeans and t-shirts. But if I could, this would be how I'd dress everyday, even though I spend most of the day at the computer.

The next 3 scans were part of an interesting layout that featured sketches of designers at work. First is Schiaparelli, then Chanel, and lastly Molyneux. They mention that 'Youth' is Chanel's credo and Captain Molyneux is the 'champion of simplicity'.




Next is an ad that previews some of the new shoes styles from I. Miller. I'll take one of each pair, sz6-1/2B please.





Vogue used to have several pages of ads for dog breeders in the magazine, and info on a featured breed. The breed in this issue is the Newfoundland, and this is a super cute photo from the story. And it just so happens that we used to have Newfoundlands, before bulldogs. And before the Newfs we had Bassets. Bear, Challie and Buddy were our Newfs. Bear had a litter of pups a few weeks before we went on vacation one year. We packed them all up and took them to the shore with us! We put up a little wire pen in the backyard, and put the pups in there. The neighbor would come over and play with them, leaving a note saying 'Took 2 pups home to play with' Free babysitting! We were lucky no one stole them. That was 20+ years ago though, I wouldn't do that today. But I guess most people would have been afraid of two 150+ pound dogs.


This ad on the left, I just really liked the drawing of the pretty lady. I love those wavy hairstyles from the 1930s and I wish that I had the patience to try to copy a style like that. Think Betty Davis in the 30s with the hair all smooth on top and curled on the sides. Then sometimes in the movies, the side curls would come loose and hang down in their face, and they would just flip it back and the hair would magically be perfect again!

I'm interested in old/former clothing shops in and around the New Jersey and Philadelphia area, and I like to try to find out the history of them. Unfortunately, I usually don't find out much about smaller mom & pop type clothing shops. This fun looking ad caught my eye in this Vogue and has me wondering about Ada's Unusual Knitted Clothing. I like the cute drawing and now I'd love to find a piece of her clothing.




So, did you watch Tim Gunn's new fashion makeover show last night? There's not much you can do to change the format of a makeover show, but I thought it would be a bit more entertaining of a makeover with Mr. Gunn. I guess it's necessary to have a sidekick so that they can have fashion banter back and forth, but I would have preferred Tim on his own, or with someone other than a model. Especially Veronica Webb, who to me, has always had a 'superior intellect' kind of attitude. The show was good, I'll be watching it again, but the first episode didn't really have anything to rave about other than Tim's reaction to the suggestion of tights and ballets flats (apparently he doesn't like them!) Who was that guy with the garbage bag and the funhouse mirrors? I hope they don't make him a regular part of the show, that was just corny. More Tim, less graphics and less other people.

I tried not to get hooked into watching Mad Men on AMC, but over the weekend, I had a sick day and watched a marathon of episodes. So I guess I'm hooked now, darn it. Not just on the fun vintage clothing, but the people stories too. I have a crush on Draper even though he's not really likeable, he's the kind of guy that I would avoid, and I'm cheering on the mousey girl for some reason. I want to be the redhead, not slutty, but all curvy and squeezed into a secretary dress!

5 comments:

Amy said...

oooh Elsa has been one of my favourite vintage designers for years! The scans on this post are beautiful - I just love looking through old catalogs!

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